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Are you using native ads?

Are you sure that you’re looking at an advertisement? Or is it a blog or news article? In the evolving world of marketing and advertising, businesses are trying to gain the attention of ad-weary consumers in new ways. One of the more popular strategies is native advertising.

Should your business be using Tumblr?

Marketers looking for the best ways to communicate with their intended audience will often try a host of different channels before settling on a few to act as cornerstones to the campaign. While most brands have Facebook pages, Twitter accounts and a website, there has been slower adoption of Tumblr.